pro longer se rinse what's new • Incredible color longevity—long-lasting reds—up

• Incredible color longevity—long-lasting reds—up to 40 shampoos*

Adds texture

Giorgio de Giorgio Beverly Hills is a floral fragrance for women

Freedom Sport was launched in 2013

pro longer se rinse what's new • Incredible color longevity—long-lasting reds—up400ML Pro Longer Concentrated Treatment for Long Hair helps thicken the appearance of long hair while making it visibly healthier and stronger. When used with Pro Longer Shampoo and Mask for Long Hair, there is a reduction in hair breakage*. Filler A 100 technology is patented by L'Oral Professionnel and works by penetrating the core of the fiber to plump and thicken hair from the inside out. The formula works on fine ends or areas where help is