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Republic Of Spin: An Inside History Of The American Presidency Language & linguistics The book includes visual examplesIn Republic of Spin a vibrant history covering more than one hundred years of politics presidential historian David Greenberg recounts the rise of the White House spin machine, from Teddy Roosevelt to Barack Obama. His sweeping, startling narrative takes us behind the scenes to see how the tools and techniques of image making and message craft work. We meet Woodrow Wilson convening the first White House press conference, Franklin Roosevelt huddling